We've overhauled the subscription system on Subeta, with a new focus on providing monthly plans that aren't centered around getting cash shop credits, but other benefits around the site. We've created four new tiers that progressively get better, with more bonuses around the site.

We're also introducing three perks as part of these plans.

The monthly bonus item will be an item that gets sent out monthly to subscribers (you'll get an event!) or when you first subscribe to a new plan. They're similar in style to the monthly bonus items that you could get for purchasing during a bonus weekend, but will now be delivered monthly to subscribed users.

There has been a lot of confusion around bonus weekends, they are gone for good. Instead, we're hoping to transition to cheaper items in the cash shop and more value for your dollar in the monthly subscriptions. In addition, we're going to start having sales that are not regular, monthly, predictable sales.

The Buddy GA lets you gift a GA to someone from their profile. This will give them 30 days of gold account, which adds on top of their existing time if they already have a GA. You can read more about the buddy GA here.

Finally, we're trying a new prize with the Custom Wearable Voucher. This voucher can be used for any item in the Custom Wearable Shops for 700CSC or under. That makes the $15/m plan a big discount if you're a custom wearable fan!

The vouchers are only redeemable in the custom wearable shops, and we hope will create more energy from purchasing from them!

Note: Both the Buddy Gold Account and Custom Wearable Voucher are account bound, and cannot be traded. You can purchase a CW with your voucher, and then sell it, though!

Soon to come:

• Ability to upgrade or downgrade plans: We've built this, but are trying to put out the least complex version of this new system and add to it as we see it work. We're taking real money here, and want to be safe!
• Bonuses for other areas of the site: Pets creators, battlers, we're not ignoring you! The reason that we aren't launching with bonuses for subscribing for more than a month is we're sure that the benefits on these plans are going to change based on user feedback, and what we see over the first month. As we watch the plans, we'll be adding to them (more likely than taking away) for other areas of the site.
• Bonus for subscribing for 6 months or a year: See above!
• Reward Stamps for subscribing to the $10 or $15 subscription

Existing Subscriptions: We had an existing subscription service set up called subscribe & save that we are shutting down. If you had a subscription you can cancel it with no cost to yourself, or keep it running! We won't be accepting any more subscriptions in this system.

Boring business details

Moving to more monthly recurring revenue gives us a much greater ability to forecast our income, and make better choices. Right now Subeta income happens either during sales or during the one week a month we'd reduce the price of CSC, which tells us a lot! We hope that these plans provide a little more "bang for buck".

The lowest plan is just $3 a month, and it's a tier that really means supporting Subeta. It takes a lot of money to keep the site running, the illustrators drawing and the UAs answering tickets, and even just $3 a month means keeping the lights on both as a stream of revenue and also a show of support.

These subscriptions are a first step to a more major cash shop overhaul, which will include reduced prices on custom wearables (both submitting and purchasing) and reducing the price of individual items or making them part of monthly packages. We're also working to create more "cosmetic" type items on the site (avatar borders, user icons, things like that - we aren't reinventing the wheel!) that we can make prizes for completing things on the site.

I know it's been a rough year(s) on Subeta, but we've invested in our infrastructure over the last few months and are in a stable place to start making site changes. You'll notice that this subscription page is entirely on new.subeta.net, which has given us much better flexibility to change these plans or how they work in the future (writing code planning for changes, who would have thought!). Just over the last week we've pushed over 30 bug fixes to the wardrobe code, and have whittled down the list of major problems down to less than 5 which we hope to get to this week.

An example of how building this in the new framework helped us to build new things faster:

• We created the new pattern for logging user details (how the UAs look up information when you file a ticket) that will make it much, much easier for us to just add logging to anything and everything in the future, meaning UAs will be able to better handle complicated situations (which are frequent!)
• We built all of the pipes that we need to add other types of payments, add new plans, or take one off payments like purchasing CSC (coming soon!)
• Every page we make on new.subeta.net creates components and reusable patterns for us to use elsewhere, and they each get refined as well. There are a bunch of weird visual components on this page that will get refined over and over each time they're used!
• Honestly, it pops the seal on "new pages" on new.subeta.net. Until now we've just had the wardrobe "off site" and so we've been nervous about adding more pages to the site. Now we've got more than one, and we'll start rapidly adding more.
• Create systems instead of one off features. An example would be how we built minion battling, which was inventive and really fun (if anyone remembers it). The skills were cool, took time to earn, and could have been a really fun way to introduce new things on the site, and was meant to be the basis of an "exploration" system (like on NeuroGalaxy). We released it as a one-off and then dropped it. With our new programming, it'd have been built piece by piece as a part of the larger vision, with a little coming out at a time. Maybe we'll have something to talk about here soon ;)

I know you have a lot of places to spend your money, and I know you've probably got less of it right now because of things happening around the world, but my hope is that these are the first steps we can make to building more of Subeta together. The business changes I talked about include bringing in more user voices to things like the custom wearable market (we're putting together a council who will make the major decisions on rules, pricing, etc) and other parts of the site.

Yes, it's a regular purchase from the CW shops.

Bonus weekends will not be coming back, we will be having other themed sales, but we will not be having a "last one".

The price on CSC is currently remaining the same, and will likely stay the same but we're looking to reduce the prices on things in the cash shop, or bundle them to make them cheaper overall. An example is the CW vouchers here, getting 3 700CSC items > $15 a month.

Yup, any item that you'd regularly purchase you can buy with the voucher.