1. What's the going rate for custom: Overlays, profiles, pet profiles, shops, & CSS?
2. What are the most popular things people like in overlays?
3. How to bulliten boards (the ads above) work? Do you have to animate it yourself or does it do it for you?

Please Ping

1. Completely depends, you can look through Profiles and Graphics Market to get a bit of an idea.
2. Not sure, I never bother with overlays myself.
3. You have to animate it yourself.

Thanks =)