I haven't done it in ages, but I typically stalk names whenever I get ready to add new slots. I haven't added new pets in what... a year? Eventually I'll add more and I'll go back to stalking, but I don't play enough to get the good ones, sadly.
I will occasionally browse names, but I'm not much of a stalker after the one incident. I had one name I really, really wanted and I was going to be able to be on at the right time to snag it and I waited, patiently. I only mentioned the name i was after to two or three of my good friends, including one of my former best mates on here, the pet cleared, they snagged the name and I was SUPER excited....only to be told that no, she'd taken that name so she could give it to one of her -other- friends.
So while I may check every now and again after a big clearing, I don't bother otherwise.
Do you have a rare item that just won't sell? Are you going through the high levels of Item Hunt? Or maybe you just HATE that blue bunny? Then you should join IHH helpers and IHH bargain in the forum groups!