Shop names are governed by a broader set of content rules found in the rule center -- stuff like "do not evade the filters," "do not promote hate speech," etc. As for content which you may find personally objectionable but is not in violation of any specific rules, that is not content that we police, and you are responsible for any content censoring beyond what we offer and enforce. It would be grossly unfair to punish somebody who's not breaking any rules simply because an individual has a personal problem with it, whether it is a matter of workplace restrictions or simply an issue of what one finds tasteful/distasteful. With that said, please do not hesitate to report a shop name that is clearly in violation of the rules. "My Vagina," for instance, is fine, but a shop containing an explicit epithet for that same body party would not be, and should be brought to the attention of the staff so that it can be dealt with promptly.

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